Saint-Gobain | Hochschulmarketing

Saint-Gobain

 Employer Branding   Recruiting 

THE CLIENT

  • Innovative global company
  • Brands such as Rigips, Raab Karcher plus approx. 90 other subsidiaries

THE CHALLENGE

  • Development of an employer brand for an unknown parent company (D-A-CH)

THE SOLUTION

  • Positioning
  • Career site
  • Campaign for the “Global Player” trainee programme and for trainees, including motifs, exhibition stands, social media and videos